Homebuyers are looking for affordable mortgage loans online.
If your marketing approach does not generate attention, you are losing sales to other mortgage brokers and lenders.
With unique copywriting strategies, Mobile Copywriter helps lending professionals like you succeed.
SEO Copywriting Strategies to Attract Mortgage Borrowers
Since the COVID-19 pandemic, everyone seems to have become SEO pros, content writers, coaches and side hustlers.
There’s nothing wrong with making money online or offline for entrepreneurial folks.
However, I caution you about hiring novice freelance writers to create content that attracts mortgage borrowers to visit your website.
If the content is not very engaging, the prospect will leave to find more helpful mortgage resources.
Let that sink in for a moment.
As a lending professional, you want to attract, educate and close as many borrowers as possible.
Therefore, it’s essential to operate like a fisherman.
SEO copywriting strategies arm you with a hook, line and sinker.
So, when a school of fish (prospective borrowers) are hungry for low-rate mortgage loans, they’ll head to the greatest resource for credible information – Google.
When the keywords “FHA Loan NY” – “VA Loan NY” or “Refinance NYC” are queried via a Google search, you want to appear at the top of Google’s first page if you’re a mortgage loan originator in NY.
Local SEO copywriting strategies are an even greater way to connect with home buyers who search for “mortgage loan Manhattan NY.”
Now, for the awesome sauce!
SEO copywriters are not created equal.
Let me explain.
When you want to buy mortgage leads online, a data broker pulls recent information that’s based on criteria you’ve selected (Credit score, loan size, zip code, loan type).
However, you simply cannot order high-quality mortgage content via the drive thru window.
As a six-figure loan originator, you need copy that makes you shine.
When visitors land on your website, it’s important to instantly connect with her or she will bounce.
Mobile Copywriter helps you reels applicants into the top of your sales funnel.
With an abundance of targeted mortgage Internet leads, you simply need to convert them into quick closings or to nurture them for a later settlement date.
Our unique copywriting strategies are designed to answers questions that borrowers are asking.
- How much money do I need to buy a home?
- Why buy now instead of renting?
- Should I work with a mortgage broker or a lender?
Mobile Copywriter is the nation’s top “mortgage content writer” (Go ahead, I’ll wait while you Google it). Additional questions and phrases could be added, but we only share these secrets with our clients.
Unique Copywriting Strategies
Lazy creators and marketing agencies are using artificial intelligence (AI) to churn out ineffective web page content.
We only produce original content that is not regurgitated or shared elsewhere.
When you’re not getting good results, it’s largely because you are using the same lead generation methods as your competitors – and no one wins.
Through unique copywriting strategies, our clients crush the competition with search engine optimized website content, article writing services, SEO mortgage blog posts, press releases, mortgage social media content and call to action email marketing letters.
To dominate in down markets, you must go into beast mode!
Work With the Best Mortgage Copywriter USA
Want to get better marketing results that never upsets your compliance team?
Great!
Don’t hire the cheapest content creator and expect million-dollar closing months.
Hire a professional copywriter for mortgage brokers and lenders with more than 15 years of experience.
Contact Mobile Copywriter to get the best leads in your market before the competition does.
I Want SEO Strategies
